Marketing Information For Artists/Writers with Blogs

I have been very busy with my other blog on my collectibles website. For those interested in marketing and the Internet here is a little crash course in what I have learned.

The new blog that will be associated with my God’s Word Collectibles website will have a variety of cool items. A podcast player so that podcasts can be listened to from the blog. I love the rotating add space in the top right corner. The blog is cleaner and much easier to use.

For several years now my God’s Word Collectible series has been at Network Solutions server. However this is a shopping cart, and according to Network Solutions having a blog on a shopping cart is not a good idea, therefore they don’t offer it. ( I think this is the way they are coding, but a different article entirely)

This has been extremely frustrating for me. I know from this Creative Sculpture website  that often more traffic comes through my blog than through my front page. We also have a podcast that we created and is sponsored by the God’s Word Collectible series.
So how can we direct people to listen to the podcast and also direct traffic to our site?
To remedy this situation I have a list of the podcasts on what I call the Host Bio’s page. This resides at http://www.godsword.net. I really like this page and it serves a purpose that no other page does. It shows all of our podcast all the way back to 2008 with a description and a link so that you can listen to them. It also has short bios about our hosts.

However ,a blog with my podcast offers so much more. I can post information, news, ideas, and thoughts.  I can also post pictures of my guests  and their books, videos of their work and a variety of other material, so a blog was necessary. Well my only recourse was to put a blog on Blogger and link to it from the godsword.net website.

Years ago I hired someone to make the blogger header look like the website. The idea behind that is that people would not know they left the site and they could still do such things as “return to shopping cart.” Which if they clicked on that link in blogger just sent them back to the God’s Word Website.  Are you following me?

I did feel like my hands were tied with the rest of the “look” of the blogger blog and was really too embarrassed to post anything else there.  Or to advertise it. The good thing about having the blog is that I linked that blog to God’s Word Collectibles Facebook Fans page and therefore, when I would post the new podcast on the blog the God’s Word Collectibles Facebook Fans page would automatically be updated. I loved this, and I love that people can listen to the podcast from Facebook. The bad part of having my blog on Blogger is that if I did get any traffic to the blog the godsword.net website was not getting the Search Engine Optimization Blogger was!

I had to have a blog connected to http://www.godsword.net!

I have wanted to switch my shopping cart to something else entirely, but that is something I am researching right now. For the time being it will stay at network solutions as a shopping cart.  Tto resolve the blog problem I am adding a blog with this domain name http://www.blog.godsword.net This will actually be housed at an entirely different server than the shopping cart. It will be hosted on Host Gator. We consolidated all of our websites into one resellers package at Hostgator. It is a lot cheaper in the long run. Eventually- somehow once I figure it out God’s Word Collectibles Shopping cart it  will also be switched to Hostgator. But I’m still looking for the appropriate shopping cart system.

This is a page that is hosted on Godsword.net It has the entire list of podcasts with links to each podcast episode. It also has the host bios. It serves a different purpose.

HERE IS MY ENLIGHTENMENT!
I had not known that I cold have the same web address, URL or really something similar that would reside on two different servers. Note http://www.blog.godsword.net and http://www.godsword.net are a bit different.

I have put a Word Press blog on my host gator server at http://www.blog.godsword.net. Host Gator has done some magic in the background so the blog will not go live until I am ready and I can work on it. I imported the 3 years of posts from my blogger account. This was quite simple to do and was really just a click of the button. I have spent about 2 weeks finding a theme ( the look of the blog there are so many “skins” to choose from), arranging items, and presently, I’m fixing all of the posts to look better. Yes, 3 years of posts.

I’m also trying to work with optimization of the blog. What does that mean? Well I’m simply making use of all of the wonderful things Word Press has to offer to make my website come up first in search engines. That means making sure all of my photographs have everything they need behind them, in the code, to get searched. This sounds a lot more complicated than it is. Word Press offers you ways of doing this quite simply.

For further explanation here is an article by Krista Kopetsky at Interent Marketing Tips & Tricks on SEO For Word Press Image ALT Tags.

How about optimizing each blog post? Well here is a great resource Black Hat Source on How to Improve SEO of your WordPress

So just tweaking each post to make it look pretty is not all I’m trying to do. There are a lot of things on the back end.

I have also not used categories or tags for my posts before this. I will be working on that and posting some hints and helps on the best way to use those for optimization. This is a huge task, but not as big as changing this present Creative Sculpture site of 108 pages and 300 images over to a WordPress website. That is what I will tackle next year. A HUGE undertaking.

Hope someone finds this article helpful. Yes, marketing and spending time marketing is important in the arts. I look at my time in the last week and think, boy, it would be great to get back to the art. This time will pay off. Time well spent.

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Bridgette Mongeon is a sculptor, writer and educator as well as a public speaker. Her blog can be found at https://creativesculpture.com. She is also the owner and creator of the God’s Word Collectible Sculpture series Follow the artists on twitter twitter.com/Sculptorwriter twitter.com/creategodsword Facebook http://www.facebook.com/bridgette.mongeon Listen to The Creative Christian Podcast or the Inspiration/Generation Podcast Click on Podcast Host Bios for a listing of all podcasts Listen to the Art and Technology Podcast

Wow, Timeline In ZBrush 4 Is A Blast

I have a client who needs an award.  Unfortunately he needs it ASAP.  Well you just can’t rush creating a bronze.  A 2 week turnaround on a bronze is physically impossible as it will need to go to the foundry. And so, I have used this opportunity to create the design first in ZBrush before going down stairs into the studio and sculpting it.  It was great having Zbrush as part of my toolset As I could work out design details and send it back and forth to him to approve, via e mail. They needed something to show as they are going to present this to the CEO on Wednesday  It is quite easy to make the Zbrush art into a video format using timeline.  Oh, I can see myself having a  lot of fun with this in the future. I’ll post mine later, but here are some examples of what timeline can do.
A cool video showing an animation of a heart using Zbrush 4 R Timeline

Here is a videos from Pixologic discussing the possibilities of Timeline.

Great Article About Art Student’s Mental Health

I like this article posted on the Chronicle of Higher education called Art Students’ Mental Health: A Complicated Picture by Daniel Grant. I applaud the writer for bringing some of these things to our attention. Though I want to encourage all the readers to brows down to the middle/end of the article to see why there is so much stress on artists.  It is not because, as stereotype indicates, we are temperamental. But this short description taken from the article does get to the heart of things.

“They have to be creative on demand,” says Patricia Farrell, director of the counseling center at the Maryland Institute College of Art, “and they then have to handle a public critique.” Critiques are assessments, in-class but sometimes open to anyone in the college, of student work. They can be quite harsh, far different from the experience of being handed back an assignment with a grade on it.)

I encourage individuals who are entering art college to read this article and think about some of the things that you may not have thought about up until this point.

Ahhh Such A Sweet Post About Me on Someone’s Blog

I often take time out of the monthly schedule to post messages to others about desiring an interview for my Inspirational podcast. We are on number 80 something now.  Have committed to three coming out a year.  But while returning to a website and an interview from an incredibly interesting man who represents a wonderful lot of talent I found this post on his blog.  He states, “I recently did a radio interview with a very interesting lady who is a world class sculptor.” So nice of him to comment. and you can listen to the podcast if you are intersted. Great insight into marketing and bringing God into your business. Thanks for the plug Michael Smith.  Ah, maybe some day this man will represent me and all of my creative endeavors!   First, I must continue to build my platform and pray.

Show-Don’t Tell

An aspiring writer asked me if I could jot down examples or tell her more about “Show Don’t Tell”

I thought I would put some things here to help her to learn the process.  Lord knows I have to practice it quite a bit in my own writing. According to WikipediaShow, don’t tell is an admonition to fiction writers to write in a manner that allows the reader to experience the story through a character’s action, words, thoughts, senses, and feelings rather than through the narrator’s exposition, summarization, and description.”

So don’t just tell me your mother is an invalid and sick in a nursing home, show me.  Describe it so it makes the reader “feel.” So, how do you get the reader to feel?  I like Tara K Harper’s article on the subject- Show, Don’t  Tell, the Story.

In Daily WritingTips Erin gives 4 tips on how to show not tell, including 1. Dialogue, 2. Sensory language 3. Be descriptive 4. Be specific, not vague. Be sure to check out the details in this article.

If you love Grammar Girl, and who does not love Grammar Girl, you can hear  Mignon Fogarty talks about Show, Don’t tell. So check out the October 2010 podcast.

Of course “showing” often takes more words, and a lot more time. Frankly I think I have written non-fiction for so long that putting my hands to the typewriter “telling” comes much easier than showing.  Which brings up a point.  Is Showing only important in Fiction? Many believe a certain amount of showing is good in nonfiction as well.  In this article 5 Non-Fiction book Writing Mistakes and Solutions Judy Cullins offers some suggestions for nonfiction writers.

Now on to writing and rewriting to show not tell.

I Need To Look At This More Seriously

I have been floating around the web looking for a shopping cart for another website that I have.  Our God’s Word Collectible website is housed at network solutions and I need to get it out of there. So I am thinking of making the site all WordPress.  But shopping for a shopping cart is a lot of work.  I did find this good article by Dainis called Open Source E-Commerce shoping Carts- Best of.  The list also has some paid shopping carts.  It does not however list shopperspress which I am looking at as well. Here is the article link should anyone else need to investigate this process.

My Review of ZBrush 4

Recently I wrote a review on Zbrush 4 for Studio Monthly. Do check it out. Thank you to Yiannis Tyropolis and all the rest for their contribution of artwork for the article.

Yiannis Tyropolis was one of my favorite artists on the ZBrush 4 Beta team. This piece of work was not only created in ZBrush it was also rendered there.

Bridgette Mongeon-
Sculptor, Writer and Speaker

Bridgette Mongeon is a sculptor, writer and educator as well as a public speaker. Her blog can be found at https://creativesculpture.com. She is also the owner and creator of the God’s Word Collectible Sculpture series Follow the artists on twitter twitter.com/Sculptorwriter twitter.com/creategodsword Facebook http://www.facebook.com/bridgette.mongeon Listen to The Creative Christian Podcast or the Inspiration/Generation Podcast Click on Podcast Host Bios for a listing of all podcasts Listen to the Art and Technology Podcast

An Exploration Of The Self And Sacred

As part of my graduate studies I would like to present this video.  For those of you who are not aware, I am travel to Goddard in Vermont twice a year for graduate school.  I have a dual graduate study of writing and sculpting for a Master of Fine Arts in Interdisciplinary Arts. (MFAIA)   This semester I tried to go “outside of my box” a bit by creating this altar or sorts.  Of course this piece of artwork is only a part of this semester.

Bridgette Mongeon
Sculptor, Writer and Speaker

Bridgette Mongeon is a sculptor, writer and educator as well as a public speaker. Her blog can be found at https://creativesculpture.com.

She is also the owner and creator of the God’s Word Collectible Sculpture series
Follow the artists on twitter twitter.com/Sculptorwriter twitter.com/creategodsword
Facebook http://www.facebook.com/bridgette.mongeon
Listen to The Creative Christian Podcast or the Inspiration/Generation Podcast Click on Podcast Host Bios for a listing of all podcasts
Listen to the Art and Technology Podcast

What Is On My Marketing Check List?

Some wonder, “Do you sleep?” What are your marketing endeavors?

I do have a list in my head, but here are some I have going now, as well as some that I have achieved.

1. Contact SCBWI about letter of reference on marketing workshop
2. Post support material for marketing workshop
3. Twitter on posts about the above.
4. Research Christian Agents- Check out the video in the post Great Resources for Writers on Finding an Agent.
5. Must figure out how to redo the God’s Word website, and changing servers. Looking at different shopping cart options. ( HUGE UNDERTAKING. DEADLINE FOR CHANGING THE ENTIRE WEBSITE- END OF YEAR IF NOT SOONER! )
6. Help as many people as I can, because it is a good thing to do.
7. Schedule November Podcasts- all podcasts are marketing in one way or another.
8. Look into the new, wonderful terrific idea I had to support the writing of this present book. ( sorry guys can’t share this yet.)
9. Post on blog
10. Edit and put up podcast that was recorded last month to Budapest
11. Look at taking marketing workshops into online webinars.
12. Ride my daughter, because she is creating new marketing material for my fine art and taking a very, very long time to complete them. But I love her and am busy with other things.
13. Write a letter to the kids at Culture Shapers, this is more need to inspire than to market.
14. Research websites that can find and monitor tweets per subject.

Great Resources For Writers on Finding an Agent

The CBI Clubhouse, Home for Children’s Book Insider Readers posted some good marketing video on their website. Excellent resource. I’m pleased they has done it because I woke up this morning and decided to do the exact same thing and now I don’t have to.  Do look at their page. A wealth of information. 

Also ,here is a great article, which seems to be updated regularly that includes a list of Agents that represent Christian authors.


Bridgette Mongeon is a sculptor, writer and educator as well as a public speaker. Her blog can be found at https://creativesculpture.com.

She is also the owner and creator of the God’s Word Collectible Sculpture series
Follow the artists on twitter twitter.com/Sculptorwriter twitter.com/creategodsword
Facebook http://www.facebook.com/bridgette.mongeon
Listen to The Creative Christian Podcast or the Inspiration/Generation Podcast Click on Podcast Host Bios for a listing of all podcasts
Listen to the Art and Technology Podcast